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ANALYTICS

DEDUCTION MANAGEMENT
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SUPPORT

 

Data Analysis

Point-of-sale data warehouse and reporting suites for several major retailers

• Featuring a fully customizable hierarchy, our reporting allows you to look at your business in a way that best suits YOU. We provide a wide variety or reporting metrics all in one convenient file.

Comprehensive syndicated data for most major retailers and categories

• Category and market based syndicated data can provide even deeper insights into product performance. We are continually developing new reporting templates to satisfy your data needs.

 

MarketTrack ad analysis for all products and retailers

• Need to find out if a retailer ran your item in a circular and who your competitors were that week? Look no further than our weekly MarketTrack ad analysis suite!

 

Loyalty & Personalization

• Looking to drive sales? Increase your share? Build brand loyalty? Let KKM's Loyalty & Personalization team help you answer these questions. With the use of multiple loyalty portals we're able to identify and understand YOUR key customer and create far-reaching plans to effectively market to them.
• Our "super users" have outstanding track records of providing higher-than-everage returns for your loyalty dollars.

 

Shopper Insights

• KKM uses a qualitative web-based platform to supplement syndicated data, POS, loyalty card, and other data sources.

• Consumer insights are pulled from results that cannot be obtained for other data sources.

           • What does the customer think of your brand, or new item?

           • What are the most important product features?

           • What new products do they want to see? Timing is critical! Our offering is built to minimize turnaround time.

• KKM analyzes the raw output and integrates into a finished product
• Our Shopper Insights team will coordinate with your sales team to provide actionable insights for your business.